The Shopify Partner
for Modern Brands
Where distinctive brand identity meets high-performance commerce.
As an official Shopify Select Partner in Hong Kong, Navy FAB partners with visionary retail brands to craft bespoke online stores, execute seamless platform migrations, and engineer enterprise Shopify Plus architectures built for regional and global expansion.
Your brand,
on the world stage
Rooted in Hong Kong, built for global scale.
We unite distinctive brand identity with powerful Shopify engineering.
In the community
Media coverage & collaborations
Media coverage
Collaborators & supporting organisations
Selected work
The work,
in the details.
Different brands. Different briefs. Explore the design, migration and custom development behind the storefronts.
Explore all projectsChoose a project to explore
Brand thinking. Built into the details.

A new chapter for an existing store.
- The brief
- An existing Shopify storefront, ready for a revamp.
- Our work
- Shopify 2.0 redesign and custom functionality.
Our Services
From bespoke storefront design and Shopify Plus enterprise architecture to complex migrations, we deliver scalable digital commerce built for growth.
Shopify Store Engineering & Design
- Bespoke Shopify Store Design
- Custom Theme & Feature Engineering (Shopify 2.0 & Hydrogen Headless Commerce)
- Shopify Plus Architecture (Shopify Markets Multi-Currency, B2B Portals & Checkout Extensibility)
- Custom Shopify App Development & Enterprise ERP / POS / CRM API Integrations
- Shopify Mobile App Development (iOS & Android)
- Performance Optimization & Ongoing Growth Support
eCommerce UX & Web Design
- Brand Discovery & eCommerce UX Research
- Theme Architecture & Best-Practice Strategy
- Responsive UI & Interactive Prototyping
- Information Architecture & Conversion Mapping
Seamless eCommerce Migration
- Product, Customer & Historical Order Migration (Zero-Downtime Data Transfer)
- Full SEO Authority Preservation (301 Redirect Mapping & Structured Data Continuity)
- From WooCommerce, Magento, Shopline, Wix & Custom Stacks
Shopify Search & Customer Retention
- GEO & Generative Engine Optimization (ChatGPT, Perplexity, Gemini, Claude, Grok)
- Shopify Technical & Editorial SEO Strategy (Core Web Vitals & Schema Optimization)
- Klaviyo Email Automation & Lifecycle Flows (Klaviyo Master Silver Partner)
- WhatsApp Commerce & Retention Marketing
BUD Fund & Easy BUD Project Execution
- Eligible Tech Vendor for Shopify eCommerce Projects (Up to HK$7M Funding)
- Technical Proposals & Quotations Aligned with Easy BUD Requirements
Brand & tech
We bring brand elevation and shopping experience into one cohesive standard.
Our Hong Kong team powers creative ambition with advanced Shopify engineering.
From bespoke theme development to seamless platform migration, we obsess over every detail that sets your brand apart.
Meet Navy FAB
From brief to launch
We begin by aligning on your brand identity, customer journey, and operational needs, then establish a clear roadmap for design, custom architecture, and migration. Rigorous design reviews, development, and stress testing bring your vision to life seamlessly.
Brand Discovery & Needs
Map brand identity, customer journey, and operational workflows.
Scope & Architecture
Define design systems, custom features, and migration protocols.
Engineering, QA & Launch
Pixel-perfect development, rigorous testing, and seamless go-live.
Our clients
Trusted by many

















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