Navy FAB × E-commerce 101 · 2023
The commerce
conversation.
In the 2023 E-commerce 101 conversation with HKPC, Navy FAB discussed how to turn a brand idea into an online business. Watch the five-minute interview excerpt and read the HK01 sponsored feature.
HK01 · Sponsored feature · February 2023
E-commerce 101: How to start an online business
Who we are
“Making money is art and
working is art and good
business is the best art.“
Andy Warhol
Navy FAB is an official Shopify Select Partner and Klaviyo Master Silver Partner in Hong Kong. We unite distinctive brand identity with enterprise-grade engineering, specializing in bespoke Shopify & Shopify Plus storefronts, seamless platform migrations, and omnichannel system integrations for visionary retail brands.
We believe technical engineering is the natural extension of brand vision. From custom theme architecture and private app development to real-time sync with ERP, POS, and local logistics, we engineer every touchpoint to scale reliably under high-volume global commerce.
WHAT & HOW
WE DO
...Power up brands to sell globally.
...Create seamless shopping experiences.
...Develop next-generation ecommerce applications.
01
Architecture Discovery & Feasibility
Deep dive into business models, data migration scope, and backend ERP/POS/logistics API workflows to architect an actionable technical roadmap.
02
Bespoke UX/UI & Conversion Architecture
Crafting responsive, brand-aligned storefronts and frictionless checkout journeys engineered for Core Web Vitals performance and high conversion.
03
Agile Engineering & End-to-End QA Testing
Certified Shopify architects build custom Liquid/Hydrogen modules, private apps, and API pipelines, backed by rigorous cross-device stress testing.
04
Seamless Cutover & 30-Day Launch Warranty
Executing zero-downtime cutover with comprehensive 301 redirect mapping, followed by 30 days of dedicated post-launch technical warranty.
Shopify Select Partner · Certified Ecommerce Agency
Navy FAB is an officially certified Shopify Select Partner headquartered in Hong Kong. Recognized in Shopify’s global Partner Directory, the Select tier reflects proven enterprise delivery, technical excellence, and verified merchant growth. From custom brand storefronts to mission-critical Shopify Plus operations, we engineer bespoke commerce systems tailored to your business scale.
Explore our core commerce capabilities
Selected Work / Topologie Official StorefrontHigh-converting brand storytelling, engineered for performance.
We architect immersive customer journeys, bespoke Shopify themes, and mobile-first storefronts that reflect your distinct brand identity. Every interaction is optimized for Core Web Vitals, speed, and conversion rate—transforming first-time visitors into loyal customers.
Explore Shopify Web DevelopmentWhy Leading Brands Partner with Navy FAB
Direct, Senior-Led Engineering: We work without intermediaries or outsourced handoffs. You collaborate directly with senior ecommerce consultants and certified Shopify architects who deeply understand your market, systems, and technical roadmap.
Enterprise Scope Without Agency Bureaucracy: From multi-region Shopify Plus architectures and legacy platform migrations to complex SAP/NetSuite ERP data pipelines, we deliver enterprise-grade engineering with speed, agility, and precision.
Rigorous QA & 30-Day Post-Launch Warranty: Every project undergoes cross-device stress testing and end-to-end staging validation, backed by dedicated technical support for guaranteed stability during live operations.
Priority Shopify Ecosystem Access: As an officially listed Select Partner, we maintain direct escalation channels to Shopify Partner Engineering, ensuring expedited support for core API limitations and mission-critical merchant needs.
Book an Ecommerce Project ConsultationOfficial Shopify Select Partner Criteria
Shopify Select Partner status is awarded exclusively to agencies with a verified commercial track record. According to official Shopify Partner benchmarks, certification requires exceeding stringent multi-year GMV thresholds (over US$500,000 in managed merchant revenue or US$100,000 in new co-sell volume) alongside proven onboarding of Shopify Plus and Enterprise merchants. Attribution is independently validated by Shopify.
Our clients
Trusted by many
Projects
Innotier
Innotier originally started off from a B2B business as a garment factory in the U.K, mainly focusing on research and development.
Rooftop Republic
Rooftop Republic is an award-winning social enterprise committed to creating sustainable cities and communities powered by urban farming. Through their initiatives, they deliver high-quality farm and management services to clients and engage the community through events and workshops.
Navy FAB Team capitialize the know-how of e-commerce, upgrade and transform your digital branding, develop your global market entry strategy, lead your brand to the overseas.
Contact
Get in touch with our services team so that we can assess your business requirements and branding needs.
682 Castle Peak Road, Lai Chi Kok
Kowloon, Hong Kong
深圳市前海深港合作区南山街道
兴海大道3044号信利康大厦9C101
