Shopify Tutorial

Fastlane X Egogo X Navy FAB: How e-commerce sellers can ride the SEA digital wave & Introduction to SFGS

Nov 2nd, 2022


About this Event

Topic: How e-commerce seller can ride the Southeast Asia digital wave? How to leverage SME Financing Guarantee Scheme (SFGS) to support your business?

Language: Chinese

Date And Time: 22 Apr (Wed) 3:00-4:30pm

What you can learn from this webinar?

  • How big is the opportunity for E-commerce in Southeast Asia?
  • What are the key trends for e-commerce in Southeast Asia in 2020?
  • How to build a successful e-commerce store there?
  • What are the key features of SFGS 100?
  • What are the latest banking solutions that SMEs can benefit from?
  • The latest digital platform HSBC VisionGo
  • Tips for managing bank account


Kevin So

CEO of E-GOGO Limited and Executive Director of AV Concept Holdings Limited

As the CEO of E-GOGO Limited, Mr Kevin aims to establish himself and his company as a pioneer of e-commerce enabler in South East Asia. He leads his team and established 6 local offices in Hong Kong, Shen Zhen, Taipei, Singapore, Jakarta and Ho Chi Minh City, setting up the infrastructure of the e-commerce cross border trade.

Prior to the E-GOGO venture, Mr Kevin served as the CEO of Signeo Design International Limited where he gained 8 years of experience in consumer products brand management and distribution. The companies successfully brought a number of brands into the South East Asia markets in different categories including mobile accessories, fashion accessories, household products and beauty/personal care products.

Mr Kevin was raised in Hong Kong and Singapore and has a MBA from Bentley University.

Ada Lam

Division Head, Innovative Business & Ecosystem Partnership, HSBC Commercial Banking

Ada currently leads the Innovative Business and Ecosystem Partnership team of Commercial Banking HSBC, driving the bank’s proactive engagement with the innovation and technology ecosystem, delivering banking and beyond banking support to start-ups and entrepreneurs in turning their business vision into reality.

Prior to that, for more than 10 years she had extensive experiences covering various commercial banking areas including commercial lending, international trade, cash management as well as cross-border solutions.

Ada holds a Bachelor Degree of Information Engineering, and is member of Hong Kong Institute of Certified Public Accountants and Institute of Chartered Accountants in England and Wales.


FastLane Group:

FastLane provides a suite of comprehensive professional services which enables you to focus on what matters to your business.

Our mission is to help you to succeed and to give you the best professional accounting and corporate services allowing you to scale up your business and to stay on top of statutory obligations.


Egogo is committed to being the leading provider of end-to-end digital commerce enabler for retailers, brands, and manufacturers in South East Asia. We use forward thinking innovative mindset, existing for brands that focus on tommorow.

Our mission is to grow our clients businesses by focusing on enhancing every touch point between the brand and their customers.

Navy FAB:

Navy FAB is an all-in-one digital branding design agency plus top eCommerce & tech solution provider. We build brands from ideas to execution. As an experienced Shopify Partner, our mission is to help brands showcase to the world by our professional digital branding design, technology and marketing services. Given that the Hong Kong Government support SME by a series of funding, our funding team also assist companies from startups to growing enterprises in leveraging the funding support to upgrade their brand and sell globally.




Innotier originally started off from a B2B business as a garment factory in the U.K, mainly focusing on research and development.

Rooftop Republic

Rooftop Republic is an award-winning social enterprise committed to creating sustainable cities and communities powered by urban farming. Through their initiatives, they deliver high-quality farm and management services to clients and engage the community through events and workshops.

Navy FAB Team capitialize the know-how of e-commerce, upgrade and transform your digital branding, develop your global market entry strategy, lead your brand to the overseas.


Get in touch with our services team so that we can assess your business requirements and branding needs.

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Room 2006, Sterling Centre, 11 Cheung Yue Street, Lai Chi Kok, Kowloon, Hong Kong
+852 3500 3657

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